
Jim Moar
CEO (Retired), Optimine Software, Inc.
Jim has a substantial track record in growing companies quickly and organically, both public and private, both technology and industrial companies, and both mid-sized companies and start-ups. OptiMine is an exciting SaaS-based, start-up company that is “best of breed” in optimizing digital advertising results and with substantial growth opportunity. For OptiMine, Jim raised $12M in VC money in a 3-year period. Previously, as COO of Identix, Jim led a turnaround doubling revenue to $90M in less than 3 years and transforming a $25M EBITDA loss to EBITDA profitability. Identix was then sold for $775M, over 70 times forward EBITDA. Jim has also been the COO or President of DataCard, Tennant, and Liquipak and the CEO of Reshare Commerce. Jim served as MESA’s President from 2015 to 2024.

