WG is a positioning and growth advisory firm. We work primarily with founder-led companies approaching inflection points, executive leadership teams feeling the drag of misalignment, and B2B and technology companies whose external story has fallen behind the reality of what the business has become.

These companies often experience symptoms like slowing pipeline velocity, shifting priorities, positioning that no longer differentiates, and teams pulling in different directions.

We lead structured positioning engagements, leadership team workshops, product marketing initiatives, and GTM orchestration. We clarify market focus, define differentiated positioning, build messaging frameworks, and translate them directly into sales enablement, campaign strategy, and cross-functional execution. We also work with leadership teams to improve decision-making cadence, initiative planning, and alignment across product, sales, and marketing.

The result is clearer priorities, stronger GTM execution, more qualified opportunities, and measurable revenue impact.

For more information, contact: Rob Wormley
Email: rob@wormleygroup.com
Phone: 515-493-9440